SemuanyaBola, a leading sports media website, faced a critical drop in rankings caused by over 3 million URL errors and pervasive 404 pages.
Technical Resolution
Managing a media outlet of this scale required specialized technical intervention:
- 3 Million Errors Resolved: Successfully identified and fixed millions of broken URLs, restoring site health for search crawlers.
- Architecture Restructure: Rebuilt the site's hierarchy to ensure a logical content flow and efficient indexing.
- CDN & Mobile Optimization: Integrated advanced CDN workflows to speed up content delivery to millions of mobile users.
Impact
- Seamless User Experience: Drastically reduced 404 occurrences, leading to higher engagement and longer session durations.
- Ranking Recovery: Significant improvement in search visibility post-technical overhaul.
- Organic Growth: Increased organic traffic and user retention in the highly competitive sports media sector.